2016 in Review & 2017 Goal Setting

At C. Johnson Makeup our goal is to consistently improve our skills, services, packages, & overall customer service in order to stay at the peak of our industry. At the end of each year we evaluate our strengths & weaknesses in order to take steps to improve & grow for the following year. To reach our goals for 2017 we have made the following additions & improvements.

OUR NEW STAFF MEMBER

We have learned through client feedback & reviews that the biggest area of opportunity for C. Johnson Makeup in 2016 had been our communication & responsiveness via email & telephone. To remedy this, we hired office manager Krissy Bencomo in September. Krissy is professional, upbeat, & and loves to help. She has over 10 years of experience in customer services, events, & marketing. Since adding her to the team we have reached our goal of responding to client inquiries within 24 hours (or sooner) 100% of the time! Now, when you book with C. Johnson Makeup, you can not only count on Christy to provide an excellent beauty experience, you can rest assured that Krissy has your back for all your inquiries, booking, & scheduling needs.

TOUCH UP SERVICES NOW INCLUDED IN EVERY BRIDAL  MAKEUP & HAIR PACKAGE

One of our strongest assets has always been our attention to detail when it comes to schedule & timing. We take our client’s time very seriously & we hold a very high standard for punctuality & efficiency. To keep on top of our game in this regard, we experimented with wedding day getting ready timing & have decided to include extra time for touch-up services. Now, every bridal makeup schedule includes an additional 15 minutes at the end of the process, for final makeup & hair touch ups for the entire party. We have seen that this small adjustment adds a huge boost of confidence & reassurance that your entire group’s makeup & hair will be on point as you walk down the aisle.

STRESS-RELIEVING, AROMATHERAPY, HAND MASSAGE, OR SHOULDER MASSAGE

We now carry Aveda’s stress relief aromatherapy oil blend to use for aromatherapy, hand massage, or shoulder massage as part of our new Elite Bridal Experience Package.

NEW C. JOHNSON MAKEUP DRESS CODE FOR ALL STYLISTS & ASSISTANTS

In 2016, we also implemented a new dress code. Stylists and artists now arrive in matching attire & custom name badges for every appointment, making our team easily recognizable & more professional in appearance. We know you’ll be dressed to the nines on your wedding day; we should be too!

IMPROVEMENTS TO BRIDAL TOUCH UP KITS

We now offer a bigger range of full size makeup products as options to be added to the Bridal Touch Up Kits. Previously, we only carried full size lipsticks & lip liners; we now have full size waterproof mascara, concealer, & oil blotting powder (in addition to all the mini’s we’ve always offered).

THE LARGE GROUP PACKAGE IS NOW LARGER

Throughout 2016, we noticed that a majority of our brides who booked the large group package were still adding one additional makeup & hair style as an a la carte service. To streamline the booking process & make things easier for our clients we have added one hair & makeup service to this package.

THIS YEAR’S PUBLICATIONS & AWARDS

As benchmarks of our success, we love to look back on all the amazing projects we were able to be a part of & the accolades , media, & awards we received from those projects.

This year we were once again honored as winner of The Couple’s Choice Award by WeddingWire clients. Our work was featured on television, blogs, & print throughout 2016. Some of the more notable publications are; Femme Rebelle Magazine (print & online)an alternative fashion magazine based in the UK. We also made it in to print in magazines such as the New Mexico Wedding & Event Planner Magazine, Albuquerque the Magazine, The Perfect Wedding Guide, The Knot, & Rocky Mountain Bride, among others.

 

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